SUCCEED Digestive Conditioning Program was created over 20 years ago by a group of horse people: experts in equine performance and veterinary medicine, animal nutrition science and care, and entrepreneurship. It was birthed out of concern for a beloved show horse with national champion potential, but that struggled with gi tract health issues limiting her potential.
Decades later, the company behind SUCCEED products, Freedom Health, is still run by horse people for horse people. Our vision is to see all performance horses and their people enjoying successful partnerships. And that starts inside each horse with optimal digestive tract health. Above all, we value always doing right by the horse and conducting ourselves with utmost integrity.